Hi, I’m Madi, and I am passionate about the intersection of marketing, UX, and understanding what connects people to brands and experiences.

I am a junior at the University of Michigan studying Communication and Media with minors in Business and User Experience Design. My experiences have taken me across real estate, consulting, retail, food and beverage, and mission-driven brands, where I’ve worked on everything from customer experience and UX research to brand strategy, digital campaigns, and partnerships.

I am drawn to work that combines creativity and strategy, especially when it involves understanding people and turning insights into better experiences. Outside of work and school, I love trying new restaurants, cooking, going on walks with friends, and appreciating really good branding and packaging.

Experience Across

Real Estate
Retail
Food & Beverage
Beauty & Wellness
Nonprofit

Areas of Focus

Marketing Strategy
Customer Experience
UX Research & Design
Brand Strategy
Digital Marketing

On-Campus Involvement

  • As a Peer Advisor for the University of Michigan Communication and Media Department, I support both current and prospective students through information sessions, one-on-one advising conversations, and questions about the major. I also represent the department at events such as the Major/Minor Expo and help support community-building events like the Communication and Media Declaration Celebration, connecting students with resources and opportunities across the department.

  • I joined Reach Consulting Group as a UX Designer, working on a client-facing team to conduct user research and develop strategic product recommendations.

    I now serve as a Project Manager, leading a consulting team and managing client relationships, while also contributing to the recruitment team to help select and welcome new members into the organization.

  • The Ross Entertainment Conference (REC) is the University of Michigan’s premier undergraduate entertainment conference, connecting students with industry leaders and companies while exploring careers across entertainment and media.

    I began as a Marketing Team Member, later became Head of Graphics, leading the conference’s visual branding and promotional content, and now serve as VP of Internal, helping coordinate teams, strengthen internal operations, and support the overall execution of the conference.

  • As a Content Creator for University of Michigan Admissions, I create engaging short-form social media content that connects with current and prospective students. Through student-focused videos and storytelling, I help showcase the Michigan experience through an authentic student perspective.

    Favorite Study Spots on Campus

    Backpack Must-Haves

    Major/Mino Expo

    Day In My Life

  • As a Student Ambassador for the Sanger Leadership Center, I help connect students with leadership programs and opportunities across campus.

    My involvement with Sanger began in Winter 2026 when I participated in the Leadership Crisis Challenge, where my team placed second among undergraduate teams. That experience led me to stay involved with Sanger and help other students discover opportunities to build their leadership skills.

  • Currently completing the University of Michigan Leadership Certificate, a program that combines coursework, hands-on experiences, and reflection to develop practical leadership skills. The program provides opportunities to apply leadership concepts through campus involvement, student organizations, and real-world experiences.

  • I serve as VP of Professional Development for Ross Retail Club, a student organization focused on the fashion and retail industries.

    In this role, I help plan professional development programming, connect students with industry opportunities, and create resources that prepare members for careers in retail, fashion, and related fields.

  • Serving as VP of External for Michigan Communication & Media Professionals (MCMP), I lead speaker outreach and help bring industry professionals to campus for career-focused events.

    Through this role, I help connect students with professionals across communications, media, marketing, and related industries.

  • As a Creative Designer for Michigan Advertising & Marketing, I worked on client teams for Bløm Meadworks, CDN Bars, and Milieu, developing creative work based on each brand’s goals and audience. Projects ranged from social content and visual design to campaign concepts and event marketing, giving me experience working with different brands and turning client needs into creative deliverables.